A long time ago, Carl Zeiss Vision was a company that focused on high quality optical lenses for military use. It was during this time in the early 1800s that Carl Zeiss won a contract to develop lenses for a new type of cannon. The company continued to make lenses for other military uses, and it was during this time that it developed its own lens manufacturing process. Geisel, one of the company's founders, looked at the market and saw a gap in quality between the complex designs coming out of Europe and the more simplistic designs coming out of the US. He saw an opportunity to create a more cost-effective lens manufacturing process that would create higher quality images with less waste. In 1868, Carl Zeiss moved its lens production to Jena, Germany and released its first model of camera lens in 1871. The brand "Carl Zeiss Vision" is known for producing high quality lenses at an affordable price point. They have been making lenses since 1868 and have been continually improving their process to create better and better lenses. The company believes in the pursuit of excellence, and they are committed to creating the best possible products for their customers. They believe in using their experience and knowledge to create something innovative for their customers, something that is better than anything else currently on the market. That's why people should buy a "Carl Zeiss Vision" brand product - it is made with high quality materials and is guaranteed one hundred percent satisfaction.